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For most employers, your skills and experience are crucial in determining your suitability for a role. Equally important is finding a candidate with the right attitude, personality, and alignment with the company’s values and culture.
No matter how impressive your resume may be, an inappropriate or offensive online presence can jeopardize your chances of landing an interview or securing the job. When faced with several qualified candidates, employers often turn to personal social media accounts to aid in their decision-making process.
Your social media activity is your personal choice, but following a few key guidelines can help you maintain a professional image.
Keep Your Profile Updated
Ensure your LinkedIn profile is up-to-date with your latest experience, skills, and achievements. Engaging in relevant conversations by sharing content or commenting with your professional views can also boost your visibility. Be clear and concise in your online communications.
Be Honest About Your Experience
Recruiters and hiring managers frequently use social media for background checks. Former colleagues may be identified on LinkedIn and contacted for references. Therefore, honesty is crucial. Ensure there are no discrepancies between your online and offline personas regarding job titles, responsibilities, and achievements.
Avoid Negative Comments About Employers
Refrain from posting negative comments about your current or past employers, colleagues, or bosses. This behavior is unprofessional and can signal a negative attitude to potential employers. Conduct a social media audit and remove any posts that might reflect poorly on you.
Ultimately, hiring managers aim to avoid candidates with unprofessional or inappropriate social media behavior. Protect your job prospects by carefully considering how you present yourself online. Remember, once something is posted on the internet, it can live there forever.
Key Takeaways for Job Seekers:
- Maintain an up-to-date LinkedIn profile
- Be honest and transparent about your experience
- Avoid negative comments about employers
- Conduct regular social media audits
Follow these guidelines to enhance your job prospects and present yourself as a professional and suitable candidate.